Lexie is a Kenyan digital marketing expert and software engineer with over 10 years of experience in the social media marketing (SMM) industry. A graduate of Middlesex University in computer engineering, He first made his mark by co-founding smmlexie.com, a platform aimed at helping creators grow their social presence reliably.
In 2020, Lexie founded SMM Africa, which has quickly become one of the most trusted SMM panels in Africa, serving over 100,000 orders daily. His ability to blend software engineering with deep SMM insight enabled him to build automated systems powering reliable services across Instagram, TikTok, YouTube, Spotify, and more.
Unlike many competitors, SMM Africa develops around one-third of its services in-house, leveraging Lexie’s technical expertise to ensure quality, transparency, and control. With a decade-long passion for marketing and engineering, Lexie continues to drive innovation, helping creators and brands achieve consistent growth online.